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Clemens en August : the label with the unusual tour concept hits the road again
Young label Clemens en August's current summer collection will be presented throughout the course of a worldwide tour covering 11 cities, never stopping for longer than a few days, popping up in galleries or other cultural hotspots. The idea behind it being: Eliminating expensive distributional structures or even a chain of stores in order to ensure that investments contribute towards high-class design, high-quality materials and top-notch processing.
This year's womens line has been inspired by the ancient worlds of Greece and Rome, tops and mini skirts exhibit the cutting patterns of the tunic, laces and duffels ensure that trousers can be pulled tight and shortened. The colour palette ranges from raspberry satin, washed-out tiger prints to black leather jackets.
The men's range sees an allusion to the 'hunt', expressed in embroidery on t-shirts, jackets and coats. The wide shorts are both athletic and sexy, and teamed with loose fitting Mao shirts complete with button-up collars. The suits however retain a slender cut, the material varying between Japanese cotton and Jersey piquet.
Conveniently, the tour's Berlin date falls exactly on the Update 09 Weekend – the perfect Saturday day for post productive shopping. We definitely announced our arrival herewith !
Tourdates -----> Munich 25.-28. March, Haus der Kunst, Prinzregentenstraße 1 -----> Vienna 26.-28. march, MAK, Weiskirchnerstraße 3, 1. Bezirk -----> Frankfurt 27.& 28. March, Design FFM, Hohenstaufenstraße 13-27 -----> Cologne 31. March – 2. April, Kölnischer Kunstverein, Hahnenstraße 6 ----- Zurich 2.-4.April, Galerie Eva Presenhuber, Limmatstraße 270 -----> London 2.-4.April, 20th Century Theatre, 291 Westbourne Grove, Notting Hill -----> Tokyo 16.-19. April, Eye of Gyre, 5-10-1 Jingumae, Shibuya-ku -----> Dusseldorf 23.-25. April, Galerie Felix Ringel, Heinrich Heine Allee, 15 -----> Hamburg 23.-25. April, Produzentengalerie, Admiralitätsstraße 71 -----> Berlin 23.-25. April, Sprüth Magers, Oranienburger Straße 18 -----> New York tbc.
www.clemens-en-august.com
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