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360TIES for S.OLIVER (Making of)

Clients.Oliver Production360ties StylingKrisztina Zettner PhotographerDirk Blanke

360ties : the 'All about Wool' collection by S.OLIVER in a 360 degree view and breathtaking birds of prey footage

The S.OLIVER fashion label presents the current 'All about Wool' collection for ladies and gents for the first time from a perfect 360 degree all-round perspective. The current outfits of the A/W collection 2011 were restyled for the 360-view in the 360s-Studios. The high-quality knitwear pieces with a modern design are available here.

The collection of wool and cotton with hand-knitted looks and authentic knitwear has been online as part of the s.Oliver wool event since the 4th of October. If you want more than the making-of featured on GoSee, check out the making-of in FullHD on YOU TUBE.

In cooperation with the Wildgehege Hellenthal nature reserve, the 360s kicked off an extraordinary experiment in its Essen studio: portraying living birds of prey in a 360-perspective. “There is hardly anything more fascinating than experiencing birds of prey live”, say the 360s.

Accompanied by a falconer from the bird of prey-centre at Wildgehege Hellenthal, the studio was visited by an eagle owl, a eagle, a blue buzzard, a desert buzzard and a Lanner falcon where they were photographed from 360 degrees. Falconry is one of the oldest hunting methods in the history of mankind. Lengthy training and a consistent ablation of the birds of prey will ensure that the birds will return to the wrist of the falconer after their free flights – the same goes for flying around in the studio.

For years, the 360s have been realising photographic high-end-360-degrees-projects of moving motifs and products, the market leader in all things 360. Hence, objects or products are being captured in all their authenticity and can be displayed from each and every perspective, freely rotatable. This is particularly useful for online-shops, interactive product pictures, product presentations, point-of-sale or premium content for digital magazines and publications.

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