Be Independent - SISLEY rates individualists. Looking good and being brave.

Italian fashion brand SISLEY’s Spring / Summer 2012 campaign tells us to Be Independent. .

A claim that is as valid for men as it is for women. Hence, campaign photographer Kurt Stallaert portrayed a young man at the hairdressers who decides to grab a pair of scissors himself. Or how about the glamorous model who rolls up her sleeves and gets down and dirty with some DIY.

However, we’re not quite sure if we’re ready for the final frontier of giving up on others to the extent that our only option is to make out with our own reflection in the mirror…

If you think you are particularly cool and have an INDEPENDENT look, follow the label's call and upload your picture.

independentpeople.com